Design and Visual Communications
Experiential Graphic Design, Sign Design & Wayfinding

Environmental Signage and Wayfinding Design for a Multilingual Community

We here at Visual Communications are ecstatic over a very special project — the NorthPoint Health and Wellness center in Minneapolis Minnesota. This project is of extra importance due to the inclusion of Hablamos Juntos, a project focusing on servicing the linguistic needs in healthcare for a growing Latino population.

Hablamos Juntos, which receives funding from the Robert Wood Johnson Foundation, is administered by the UCSF Fresno Center for Medical Education & Research.

Wayfinding Design for MultiCultural, MultiLingual Communites

Now, it’s important to note that Spanish was not the only language considered in the environmental signage we provided for NorthPoint Health and Wellness Center. In fact, we designed detailed directories in key locations that are translated into 10 different languages.

We also made great use of straightforward pictograms that included pictures and icons easily recognized by people of all cultures.

The result? Another successful project for Visual Communications, Inc.!

Richard Lang Principal at Visual Communications, Inc.

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