Design and Visual Communications
Experiential Graphic Design, Sign Design & Wayfinding

Interior and Exterior Signage Facelift

by Constance Carlson Changing the image of a company bydesigning a new logo can be very beneficial to a business that is trying to rebrand their image. While it may be relatively easy to update the new logo on company letterhead and other paperwork, it can be quite difficult when it c

Macalester College Selects VCI for Wayfinding Signage Assignment

By Richard Lang Macalester College, nestled in a lovely, residential neighborhood–minutes from downtown St. Paul and Minneapolis – has selected Visual Communications to design and provide effective college and city

New Signage Master Plan for City of St Paul Parks & Recreation

    The City of Saint Paul Park and Recreation Department recently received a federal grant to assist in ide­­ntifying “Shuttle Service for Overflow Parking” and overall parking directions at Como Regional Park the cities largest parkland. The 347-acre park has b

Visual Communications Exceptional at Donor Recognition and Donor Recognition Signature Walls

By Cheryl Long O’Donnell, Visual Communications   Foundations, from Hospitals to Educational Facilities to Religious Institutions, have found a wonderful way to honor their donors is to recognize them on a ‘donor recognition display’.  Unlike a standard signage program, and defin

Local Recognition for an Outstanding Year of Small Business

We already knew that 2013 was going to be an awesome year here at Visual Communications. We finished some spectacular projects, expanded our business, and exceeded our client’s expectations. But apparently we weren’t the only one who noticed. As if to drive the point home that 2

Visual Communications Inc., Adds New Designer to Their Team

Wayfinding design specialists bring a new graphic designer onboard their skilled staff November 26, 2012 —Visual Communications, Inc. (VCI) is pleased to announce the recent hiring of their newest graphic designer, Noah Vetsch. With ten years of design experience under his belt, VCI l

Helping Hospitals Run More Efficiently with new Wayfinding Design

The work we do here at Visual Communications is rewarding because we really feel like we’re helping people with the products and service we provide. And our recent project for Minnesota’s Hennepin County Medical Center is a perfect example of that. The hospital, which lies in the cong

Visual Communications Wins 2011 USSC Sign Design Competition

We here at Visual Communications have a lot to be thankful for this holiday season. And we’re proud to announce what we consider to be the icing on the cake for a fantastic year in wayfinding design. Visual Communications has been awarded 1st place in the 2011 USSC Sign Design Competi

Environmental Signage and Wayfinding Design for a Multilingual Community

We here at Visual Communications are ecstatic over a very special project — the NorthPoint Health and Wellness center in Minneapolis Minnesota. This project is of extra importance due to the inclusion of Hablamos Juntos, a project focusing on servicing the linguistic needs in healthca

Graphic Design in Architecture Highlights City of Mound Wayfinding Design Project by VCI

Great news—Recently Visual Communications was chosen to be featured in Graphic Design in Architecture, a wonderful book put out by Design Media Publishing Ltd that highlights the importance graphics play in the overall architecture of a given locale. The Project Visual Communications

Lend a Hand Award

Cheryl Long O’Donnell, and the Visual Communications team, was recently recognized by the Midway Chamber of Commerce for their volunteerism. This new award, the Midway on the Fairway ‘Lend a Hand’ award, recognizes hard working volunteers and will be given out each y

Skyline Parkway…The signs they are a-changin’

For well over a century, Skyline Parkway (or Rogers Boulevard, as it was originally known) has been a popular attraction for tourists and Duluth residents alike. All they have to do is find it — and try to stay on it. “It doesn’t always follow the main routes. It twists an